branding

A Partnership Case Study, Healthy Juice And Fitness Part 1

Partnerships + Your Brand–A Recipe For Success One of my favorite brands is Basic Training–it’s personal training as well as group outdoor fitness classes here in San Francisco. I love them, I love going to the classes, and they do a fabulous job at online marketing. One of the ways they get traction, loyalty, and […]

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Social Media And Small Businesses: 5 Simple Steps For Success

1. Have a Clear Goal (or Goals) Before we judge “success” or ability to perform well with social media, we need to have clear goals aligned to the work. Many times I am contacted by small and large businesses alike to “fix” a flawed social media campaign, and if I had a dollar for every

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Path to success--5 simple steps to social media
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