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5 Steps For Taking Vacations As A Small Business Owner

Taking Vacations = Critical For Your Success! Taking vacations as small business owner might seem truly daunting. 5 simple, tried-and-true steps can ensure you, too, can take the time off you need. I just returned from a week in Puerto Rico–a full week without a laptop, cell phone, or client meetings. I’m able to take […]

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how to take a vacation as a small business owner

Your Online Brand: 3 Things You Think You Need, But You Don’t

Do You Know What Makes a Good Online Brand? Before you answer “Yes” to that question, I’m here to tell you that 99% of the small businesses that contact me for help think they have a great online brand…but they aren’t getting any new clients, attracting awareness, or building their business through their online efforts.

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A Partnership Case Study, Healthy Juice, Fitness, Athletic Apparel, And More: Part 2

The Making Of a Partnership I was so impressed with the partnership between Basic Training and Juice Shop, (read part 1 here), that I spoke with Jennifer Pattee, the owner of Basic Training to learn more about the back-story, and to get some more details on the end result. I wanted to learn what motivated

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A Partnership Case Study, Healthy Juice And Fitness Part 1

Partnerships + Your Brand–A Recipe For Success One of my favorite brands is Basic Training–it’s personal training as well as group outdoor fitness classes here in San Francisco. I love them, I love going to the classes, and they do a fabulous job at online marketing. One of the ways they get traction, loyalty, and

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5 Online Don’ts For Small Businesses

Online Don’ts–The 5 Biggest Mistakes Small Businesses Make Online What are the biggest online don’ts? One of the biggest mistakes I see with small businesses and their online marketing is putting the cart before the horse–that is, doing things that simply should not be done without a solid foundation. There are five online don’ts I

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Avoid the danger zone: 5 online don'ts for small businesses
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